Class Detail

UCSC Logo

ECON 161A - 01   Marketing

2022 Summer Quarter

Search



Copy Link
Textbooks
Course Readers

Class Details

Career
Undergraduate
Grading
Student Option
Class Number
71258
Type
Lecture
Instruction Mode
Asynchronous Online
Credits
5 units
General Education
 
Status
Open
Available Seats
3
Enrollment Capacity
100
Enrolled
97
Wait List Capacity
0
Wait List Total
0

Description

The evolution of markets and marketing; market structure; marketing cost and efficiency; public and private regulation; the development of marketing programs including decisions involving products, price, promotional distribution.

Enrollment Requirements

Prerequisite(s): ECON 100A or ECON 100M.

Class Notes

If you completed the prerequisites but get an error message: UCSC Students: contact department for approval to enroll - econ_ugrad_coor@ucsc.edu. Provide proof of prerequisite material. Visiting Students: contact instructor for approval to enroll - Steve Owen, stowen@ucsc.edu. Provide proof of prerequisite material.

Meeting Information

Days & Times Room Instructor Meeting Dates
Online Owen,S.A. 06/20/22 - 07/22/22
Search